SAMSUNG Electronics, a global leader and technology innovator in consumer electronics, today held its dealers conference in Lagos. The Conference tagged HA dealer’s conference brought together over 150 dealers across Nigeria. The objective of the conference is to show case the new range of all appliances model, which theme is ‘design for living space’.  The event was an opportunity for Samsung to bond and interact with its dealers, as well as foster networking opportunities amongst those present.
 The products unveiled are unique, blending top performance with art and is wholly suited the Nigerian Market. The new products fall in the refrigerator, air conditioner and washing machine range.
 Speaking at the conference, Mr Woosang Cho, president of Samsung electronics Nigeria said, “Samsung feels enormous joy to say that today marks a unique turning point in the live of the Samsung brand of Home Appliance Products here in Nigeria owing to the fact of unveiling of our new brand of Home Appliance Models into the Nigerian market.  “To say the least, this product has been the toast of the press, elites and all who matter in the world of Home Appliance everywhere it has been launched around the world and I sincerely believe it will be the same here as well”.
 Its new spilt type air conditioners, the MB model with 9K & 12K Btu not only provides powerful cool fresh air, but actually improves the quality of the air one breathes.
Samsung’s new air conditioners are masterpieces that merge design with health maintenance, making art functional. 
Its new top-mounted-freezer refrigerator features the Coolever Zone Plus+ vegetable box, which adjusts its humidity level all by itself. Also its latest additions of 1 Door Fridge and 1 Door Freezer, a combination of intelligent technology and stylish design gives users the option of having two individual standalone products or a side-by-side fridge freezer.
 With the launch of its latest state of the art washing machines; the Poseidon Big and Frontier, Samsung’s new lineup of washing machines combines awesome design, quite sound and super capacity.