Eva water, the premium table water from the stable of The Coca-Cola Company, and one of the major sponsors of the Obudu International mountain race recently rewarded its esteemed consumers with fantastic prizes, including all expense paid trip tickets to witness the just concluded 2009 edition of the prestigious race held in the ancient city of Calabar in Cross Rivers State of Nigeria.
Eva water, the brand that actively promotes the replenishing of sportsmen and women as well as sports fans, presented consumers unique opportunities to participate in fitness activities and win prizes at the various brand activations conducted nationwide where over 100 winners emerged from the lucky dip and 3 winners picking up the grand prizes of all expense paid trip to Obudu at a draw held at the National Stadium in Lagos recently.
One of the grand prize winners, a communication consultant, Mrs. Ronke Adebule, who was accompanied by her husband expressed delight at the 5 star reception and memorable experience at the Ranch Resort. She commended Eva water for the initiative, adding that the brand has always been attributed to quality consumer engaging activities.
“I am delighted to have won this ticket and be given this unique opportunity to ensure the beautiful scenery at Obudu Ranch with my husband and also to be fitness conscious. Eva water is a premium quality brand that has continued to lead in the table water industry and this initiatives is a further indication that the brand is living up to its brand essence which is to promote good health and fitness” She said.
Speaking at the event, Mrs Rosemary Akpo, Marketing Manager (Still Beverages) described Eva Water as a leading international premium water brand and the established leader in Nigeria – not only on market share but also in quality and that is the reason why the brand consistently create avenues to advocate and promote healthy habits such as good water intake that promote fitness.
The Mountain race which was witnessed, for the first time, by the President of the World Mountain Race Association (WMRA), Bruno Gozzelimo, saw the Ethiopian runners Habtamu Awash and Manilu Daska win the men’s and women’s titles respectively with each clinching the US$50,000 top prize.